Samsung Electronics gained strong momentum in South Korea as demand for AI memory chips boosted investor confidence. The stock briefly crossed the 90,000-won mark in premarket trading, reflecting optimism over its high-bandwidth memory products and strong broker forecasts.
The rally came after Samsung’s fifth-generation HBM3E chips cleared Nvidia’s quality tests. The chips passed just 18 months after development, raising expectations of larger orders. Industry watchers expect the HBM3E chips to power AI accelerators such as Nvidia’s B300 and AMD’s MI350. At the same time, analysts forecast rising supply volumes for Amazon, Google, and other global technology firms.
Adding momentum, Morgan Stanley upgraded South Korea Samsung stock to “attractive.” The firm raised its price target to 96,000 won and reaffirmed Samsung as its “Top Pick.” Its report predicted a memory “supercycle,” fueled by surging demand for AI servers and other semiconductor products. The bank projected higher prices for DRAM and forecast a growing supply imbalance through 2026.
Furthermore, Morgan Stanley reported that orders for enterprise SSDs in 2026 already matched full-year volumes from 2025. It also highlighted HBM, DDR5 server modules, and LPDDR5 memory for AI platforms as growth drivers. The firm itself purchased 2.53 million Samsung shares, strengthening its bullish stance on South Korea Samsung stock.
Local brokerages echoed this upbeat view. Mirae Asset raised its target to 111,000 won, while KB Securities lifted its forecast to 110,000 won, citing strong AI demand. Analysts projected Samsung’s semiconductor profit recovery to surpass expectations, with net profits potentially climbing above earlier estimates. Kiwoom Securities now expects operating profit of 11 trillion won, predicting an earnings surprise and lifting its target to 105,000 won.
Analysts also highlighted new foundry clients such as Qualcomm and growing anticipation for Nvidia’s adoption of HBM4. They stressed that, despite the rebound, Samsung remains undervalued compared to global peers.
Meanwhile, Samsung informed clients of price increases for DRAM and NAND flash. The company plans to raise DRAM contract prices by up to 30 percent and NAND flash prices by 5-10 percent. This follows similar moves by Micron and Western Digital’s SanDisk, with SK hynix likely to follow.
Finally, strong gains on Wall Street added momentum to Korean chipmakers. Nvidia’s investment plans and Apple’s stock rally supported positive sentiment, reinforcing the outlook for South Korea Samsung stock.
