North Korea has systematically replaced a foundational children’s union slogan in its schools. Consequently, this change directly highlights the current leader’s name for ideological cultivation. Previously, the traditional phrase focused solely on the socialist fatherland. Now, however, classroom bulletin boards instead display devotion to Kim Jong Un. Therefore, this shift signifies a deliberate political strategy targeting the youth.
The Korean Children’s Union consistently promotes political loyalty among young students. For decades, classrooms prominently displayed a specific slogan about the fatherland. However, authorities strategically updated this message on two separate occasions. Initially in 2015, a new slogan first referenced Esteemed General Kim Jong Un. Subsequently, a further 2018 revision changed it to Esteemed Father, Marshal Kim Jong Un. Ultimately, these changes originated from central political directives.
A source within North Hamgyong Province recently confirmed the specific timeline. Furthermore, this insider described the exact wording used in each successive slogan. Interestingly, the original slogan remains for official national rallies. As a result, a dual system now exists for internal and external messaging. This practice, in turn, shows the nuanced approach to ideological cultivation.
Analysts interpret this as a concerted political mobilization effort. Specifically, Leader Kim Jong Un clearly prioritizes educating the next generation. Moreover, his government has convened more children’s union rallies recently. These events primarily aim to reorganize the union as a support base. Consequently, the classroom becomes a primary battleground for loyalty.
North Korean society has, meanwhile, undergone significant changes recently. Following a severe 1990s economic crisis, collectivist thinking eroded. Simultaneously, individualism and market familiarity grew among younger citizens. Additionally, this generation lacks direct memory of past national hardships. So the state now fears a potential future ideological vacuum.
The regime therefore proactively identifies classrooms as crucial for shaping minds. For example, students repeatedly view the bulletin board every single day. This visual tool, importantly, represents official norms and expectations. By placing Kim’s name there, authorities insert a leader-oriented standard naturally. This method, in essence, represents systematic ideological cultivation.
Experts note the generational shift poses a unique challenge. Specifically, younger North Koreans encounter foreign media and market concepts. As a result, their emotional ties to the state ideology may be weaker. Accordingly, the updated slogans aim to prevent a total spiritual rupture. Essentially, the state fights for influence over children’s political identity.
The broader implications, furthermore, concern regime stability and continuity. By controlling the narrative for youth, authorities secure long-term legitimacy. This policy, ultimately, reflects deep anxiety about future societal cohesion. Indeed, every small ritual in school life carries political weight. Thus, the classroom transforms from a learning space into a propaganda arena.
Future steps will likely include more subtle pedagogical adjustments. For instance, the state may further integrate the leader’s image into all curricula. Observers should, therefore, watch for similar changes in youth textbooks. The relentless focus on youth loyalty will undoubtedly continue. This ongoing effort, above all, underscores the paramount importance of early ideological cultivation.

