Altay tourism boom is shaping the region into one of northwest China’s fastest-growing travel destinations. On September 8, visitors gathered at Ulunggur Lake in Fuhai County to enjoy its scenic beauty. The clear waters, sandy beaches, and surrounding landscapes have made the lake a favorite stop for travelers seeking leisure and relaxation.
Tourists posed for photos along the shoreline, while others enjoyed peaceful moments on the beach. Many visitors also explored the natural environment, which includes rich birdlife and stunning views. These scenes reflect the growing popularity of Altay as a tourism hub.
Local authorities have placed strong focus on developing tourism as a major driver of the regional economy. With its diverse natural resources, Altay has invested heavily in facilities, transportation, and promotion. As a result, more people are choosing the area for vacations and outdoor activities.
From January to August this year, Altay welcomed more than 33.3 million tourist trips. This marked a 15 percent increase compared to the same period last year. Such growth has provided clear evidence that tourism is fueling local development and creating new opportunities.
At Ulunggur Lake, the combination of scenic beauty and improved infrastructure has encouraged both short visits and longer stays. Families, young travelers, and photography enthusiasts now see the lake as a top destination. Birds and wildlife add even more charm, offering chances for eco-tourism and nature exploration.
Furthermore, Altay’s success reflects a broader trend of people seeking fresh air and wide-open landscapes. As urban residents look for peaceful escapes, regions like Altay stand out as ideal options. Local businesses, including restaurants and guesthouses, have benefited directly from this rising demand.
Officials continue to highlight the importance of balancing economic growth with environmental protection. By protecting the lake and surrounding ecosystems, they aim to ensure long-term sustainability. This balance will allow the region to welcome visitors while preserving its natural charm.
The Altay tourism boom shows how natural beauty, smart planning, and strong promotion can reshape a regional economy. With millions of visitors already arriving, the area is expected to remain a bright spot for both tourism and development.

