BTS told fans during a group livestream on Sunday that 2026 will mark the band’s full-scale return, signaling renewed activity after the completion of mandatory military service by all seven members earlier this year.
During the broadcast, the members said they finished recording their upcoming album several months ago. However, they explained that they have continued refining the music to improve quality ahead of an expected release in March.
The livestream marked one of the group’s rare full appearances since all members completed military obligations by June. As a result, anticipation has intensified across global music markets and fan communities.
The band acknowledged growing impatience to resume promotions and public engagement. Nevertheless, they said they could not fully explain why activities have remained limited despite their readiness to return.
RM, the group’s leader, made an unusually candid comment about the group’s relationship with management. He said he hoped the company would show greater emotional support as preparations move forward.
He added that he rarely voices such sentiments publicly. His remarks followed reports that he requested the label formally announce a comeback date last week, fueling speculation about internal frustration.
Industry analysts noted that a full BTS comeback carries major commercial significance. The group previously generated billions of dollars through album sales, tours, endorsements, and related economic activity.
Moreover, a renewed BTS presence could strengthen South Korea’s entertainment exports and tourism sector. Past world tours drove international travel, hospitality demand, and global brand partnerships.
Music executives said the group’s continued refinement reflects intensifying competition in the global pop market. Audiences increasingly expect polished production, strong narratives, and high-concept releases from top artists.
Streaming platforms also reward strong initial engagement, making timing and preparation critical for chart performance. Therefore, delayed announcements may reflect strategic planning rather than internal conflict.
Fan reactions to the livestream were largely supportive. Social media platforms quickly filled with messages praising the group’s honesty and commitment to quality.
Looking ahead, analysts expect promotional activity to increase as the release window approaches. Teaser campaigns, interviews, and potential pre-release tracks could rebuild momentum.
A large-scale world tour in 2026 remains widely anticipated, although no dates have been confirmed. Concert promoters say demand could exceed previous records due to the extended hiatus.
Overall, the livestream reassured fans that preparations continue steadily. Expectations remain high as BTS balances creative perfection with strategic timing for its long-awaited return.
