BLACKPINK’s Rose delivered a Grammy opening performance that highlighted the growing global influence of K-pop on the international music industry. The appearance marked a high-profile moment for the singer as she helped launch the 68th Grammy Awards with a collaborative stage set.
The Grammy opening performance took place Sunday night at the Crypto.com Arena in Los Angeles, one of the music industry’s most prominent venues. Rose was joined on stage by US pop star Bruno Mars, signaling a high-impact cross-market collaboration at music’s biggest annual ceremony.
Wearing a white sleeveless top and tie, Rose opened the performance with a confident stage presence. Bruno Mars played guitar beside her as they launched into their globally popular track APT, immediately energizing the crowd.
Early in the performance, Rose leaned toward Mars and planted a playful kiss on his cheek, drawing cheers from the audience. She then moved rhythmically across the stage, syncing her choreography closely with the song’s upbeat tempo.
As the song reached its climactic bridge, Rose briefly knelt on stage, adding dramatic emphasis to the performance. The two artists later shared a single microphone during the chorus, reinforcing the collaborative tone of the set.
They concluded the number with a smiling embrace, closing the Grammy opening performance on a celebratory and upbeat note. The moment set the tone for the rest of the evening’s ceremony.
Several global pop stars in attendance reacted enthusiastically during the performance. Billie Eilish, Miley Cyrus, and Bad Bunny were seen clapping, singing along, and visibly engaging with the music from their seats.
Rose entered the ceremony with major recognition from the Recording Academy this year. She received nominations for Song of the Year and Record of the Year, two of the Grammys’ most competitive General Field categories.
She also contended for Best Pop Duo or Group Performance, although she did not secure a win in that category. Still, industry observers noted that her nominations reflected strong momentum in her solo career.
Elsewhere during the ceremony, Hybe’s US-based girl group Katseye joined the Best New Artist nominees for a special joint performance. Their appearance further underscored the expanding presence of Korean entertainment companies in global award shows.
Earlier in the evening, Broadway performers Darren Criss and Helen J. Shen appeared during the Premiere Ceremony. They performed Maybe Happy Ending, highlighting the Grammys’ continued emphasis on musical diversity.
Music analysts say high-profile collaborations increasingly play a strategic role in major award ceremonies. As a result, events like the Grammys now function as global showcases for cultural and commercial influence.
Looking ahead, Rose will continue international promotions and expand her solo projects. Observers believe the visibility gained from this Grammy opening performance will support future collaborations and releases.
