YG Entertainment officially announced Blackpink’s highly anticipated return this Thursday. The global K-pop phenomenon will release a new EP titled “Deadline.” Consequently, the album will arrive on February twenty-seventh after a long hiatus. This announcement finally confirms widespread fan speculation about new music. Therefore, the group will conclude their monumental world tour with this release.
The agency shared a signature teaser video across its social channels. A vivid neon-pink light dramatically sliced through a black screen. This visual directly references the group’s iconic and well-known color branding. Furthermore, the upcoming EP shares its name with their ongoing global concert tour. That extensive tour initially launched in Gyeonggi Province during July 2025.
“Deadline” will notably serve as the grand finale for their tour journey. It also follows an approximate three-and-a-half-year album drought. The group’s last full album “Born Pink” debuted back in September 2022. Moreover, their previous EP “Kill This Love” emerged even earlier in 2019. This extended gap has created immense demand for their musical comeback.
Industry observers immediately noted the project’s strategically timed release. It capitalizes on the concluding momentum of their massive global tour. The EP will also include the successful digital single “Jump.” That track previously topped the Billboard Global 200 chart last summer. Such inclusion guarantees some proven commercial success for the new collection.
However, this announcement also generated some measurable fan frustration online. Many supporters expected a full-length album for their tenth anniversary. Additionally, YG Entertainment previously delayed this release from November 2025. The agency clarified that production and music videos are fully complete now. They emphasized a dedicated focus on maximizing overall project quality.
The group currently prepares for final tour dates in Tokyo and Hong Kong. These concerts will properly wrap the sixteen-city global touring circuit. Music analysts predict strong first-week sales and streaming numbers. The EP will likely reinforce Blackpink’s dominant market position. This highly anticipated return is a major event for the music industry.
Ultimately, this release tests the enduring power of a top K-pop brand. The strategic move may set a precedent for post-tour album cycles. YG Entertainment will closely watch the commercial performance indicators. The group’s activities following this EP remain carefully undisclosed. Their highly anticipated return will undoubtedly dominate cultural conversations next month.
