O3 Collective launch signals a fresh start for Junho and his creative team. On August 18, the new agency revealed its official name and mission. It described itself as built on three principles: the artist’s identity, the originality of content, and a strong management system. Together, these ideas form one creative orbit.
Furthermore, the agency emphasized its team-based vision. It plans to move beyond traditional management by creating a brand where artists, content, and staff share equal importance. In addition, leaders explained that they aim to build a business lab centered on intellectual property. They want limitless opportunities for growth while connecting everyone involved.
Meanwhile, Junho’s partner in the project is Yang Hye Young, who previously led major creative strategies in entertainment. She joins as co-founder of O3 Collective. Alongside her, long-time staff and emerging managers will work to shape the company’s path. Together, they promise strong synergy and innovation.
Junho first entered the spotlight in 2008 as a member of 2PM. Since then, he gained global attention through both group and solo music activities. Moreover, his film debut in Cold Eyes (2013) showed his acting skills, while dramas such as Good Manager, The Red Sleeve, and King the Land confirmed his talent. As a result, these performances earned him trust as a versatile actor with broad appeal.
This year, Junho continues his busy schedule. He will star in tvN’s Typhoon Boss and appear in the Netflix original Cashero. Both projects highlight his dedication to varied roles and his ability to transform on screen. Consequently, fans expect him to show new sides of his acting range.
Additionally, Junho maintains close ties with his supporters. On August 19, he will open his official second-term membership on the global fandom platform Weverse. Through this, he plans to engage more actively with his fan community.
Therefore, industry watchers believe O3 Collective launch sets the stage for Junho’s next chapter. The agency combines experience, originality, and vision. With music, acting, and creative projects aligned, Junho looks prepared to expand his influence in entertainment.
