Donald Trump Jr. meets business leaders in Seoul during a high-profile two-day trip that started Tuesday evening. He arrived at Gimpo International Airport aboard his private jet, delayed from its original landing time. Wearing casual clothes, he left the terminal without addressing reporters gathered to see him. Trump Jr. came at the invitation of Shinsegae Group Chairman Chung Yong-jin. Their longstanding friendship has helped open new dialogue between South Korean industry and Trump-affiliated circles.
South Korean conglomerates had reportedly urged Chung to arrange the visit, hoping to form a stronger U.S. connection. Consequently, Trump Jr. meets business leaders from key sectors, including semiconductors, energy, defense, and automobiles. These executives view this as a rare chance to build links with someone close to Donald Trump. During the visit, Trump Jr. plans several one-on-one meetings with influential corporate leaders. However, he has not scheduled talks with South Korean government officials.
This marks Trump Jr.’s first trip to South Korea since Donald Trump’s inauguration in January. According to insiders, Chung and Trump Jr. last met at Mar-a-Lago, where they discussed future collaborations. Their December meeting led to closer ties between the Trump family and South Korean business circles. This week’s private gatherings aim to deepen that relationship further. Notably, Trump Jr. meets business leaders without any political agenda or official representation.
The visit takes place amid shifting trade relations between South Korea and the United States. On April 9, Washington imposed 25 percent reciprocal tariffs, only to pause them for 90 days. Seoul and Washington agreed to finalize a broader deal by July 8, before the pause ends. Many in Korea’s corporate world hope the Trump Jr. meetings can influence future trade policy. Business leaders remain eager to stay ahead of U.S. developments.
By building direct communication lines, South Korean firms hope to navigate U.S. trade strategies more smoothly. Although unofficial, this visit may shape long-term business ties between both nations. Trump Jr.’s presence has already drawn national attention and stirred diplomatic curiosity. While he avoided the press, his meetings sent a strong signal to Seoul’s business elite. Trump Jr. meets business leaders with quiet, calculated precision.